Alphaux Website — Revised AlphaHQ homepage after redesign feedback

AlphaHQ’s website after a further round of revisions to the redesign and brand refresh.

The first version went down well with the team, but the lead generation felt too aggressive and some graphics didn’t explain the ideas clearly. So the hero now offers two calm choices, Request a Demo and Learn More, instead of asking for an email right away. Below it, the product’s workspace sits on a soft landscape of signposts and icons, followed by customer logos and a short statement of what Alpha is: an end-to-end customer development platform.