Form performance overview — Marketo web form performance dashboard
A performance overview for one web form connected through Marketo, in a form enrichment tool.
The top row shows form views, leads, average time per form, fields changed, conversion rate and revenue, each with its change from last week. Captured audience breaks down who filled in the form by role, seniority and company size, with percentages next to a color scale. The newest people appear as small cards at the bottom, with a link to see everyone.
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