Startups.
What I learned designing inside early-stage teams: the mistakes, the pivots and the habits that compound.
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Copying Got Cheap. Trust Didn't.
Everyone says AI killed SaaS because Claude can copy any product. People always copied. What nobody can copy is the trust people put in a brand.
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We Were Wrong About Workflow Builders
Most people want the result, not the workflow. What three years designing Lantern’s AI workflow builder taught me about templates, chat and trust.
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10 Powerful User Nudges Illustrated
And why we are so irrational sometimes
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Understanding Human Irrationality
And how to help people make better decisions
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The Problem With Average Solutions
And why there might not be one
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Principles For Designing Better Products
“It Doesn’t Have to Be Crazy at Work” by J. Fried and DDH
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The quest for simplicity
Complexity is not the opposite of simplicity
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5 Most Common Startup Mistakes
From product to strategy
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My Reading List for 2018
The best books I read this year
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Product Design: Expectations vs Reality, Part 2
Mistakes we make on a daily basis — Part 2
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Living the Life of a User
Useless user personas and taking responsibility
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The Broken Way of Problem Solving
And thinking
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The Business of Removing Negatives from a Product
Rationally choosing the irrational
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The Curse of Knowledge Bias
And how it impacts your work
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The Problem With Online Reviews
The good, the bad and the ugly
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Finding Unseen Opportunities
Problem solving, thinking in reverse and defining innovation
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Why Even Care About Your Core Users?
The cost for not being or not staying loyal
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Principles for a Product Vision
Is your product story worth listening to?
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The Issue Behind Any Design Process
Agile, Waterfall, Scrum, Sprints, Cycles, Whatever
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Why Small Teams Win And Bigger Ones Fail
How many people do you need to design a great product?
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Stop Asking Users What They Want
Observe, listen, and have courage to take a leap
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Top Questions To Ask Before Designing Anything
And what other things to take into account
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5 Things To Do Differently About Your Product’s UX
What else can we do better?
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Going Offline to Design Better Solutions
Disconnecting will make you a better designer and thinker
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The Truth Behind Being a Creative Person
Picasso, Churchill, Balenciaga, Tiffany, Edison
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The Problem With Product Roadmaps
And how to make them better
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Rediscovering Microsoft’s Soul
Bill Gates, Satya Nadella, bad products, harmful competition, design, and rethinking what is business.
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How Not to Design a Product Like Everyone Else’s
Why all the products on the market look the same?
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7 Stages of User’s Action in Design
Or why do we need to know about the human mind when designing products?
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12 Tips on How to Write Great Copy for Your Product by David Ogilvy
Or how to write text that sells.
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Pixar’s Braintrust — Why It’s Important for a Creative Culture
Should people be honest? Almost everybody will say yes.
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Wanna design better? Make it simple and tell a story
How stories and simple messages make design memorable
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A Designer’s Diary #1: things to avoid when trying to build a product
The mistakes almost every startup makes when building a product
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22 Things I Learned From Designing for Startups
This is the second part from “What I learned from working with startups” and make sure to check first part for the Business lessons.
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Part 1: Things I learned from working with startups
Working with startups is one of the most amazing experiences anyone can have in the business world.
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11 most important things I learned in 2017
A year in review
